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No. Katalog | Katalog | Subjek | Actions |
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25.01.1408 |
The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion tersedia 0 koleksi total 2 koleksi |
ADVERTISING
Psychological aspects
In this volume, psychologists and communication experts present theory on understanding and predicting how learning occurs through media consumption. As the impact of traditional advertising has declined over the last..selengkapnya..
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25.01.1402 |
Cultural Theory and Popular Culture A Reader, 10/E tersedia 0 koleksi total 5 koleksi |
CULTURE
In this tenth edition of his award-winning introduction, John Storey presents a clear and critical survey of competing theories of, and various approaches to, popular culture. Its breadth and theoretical..selengkapnya..
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25.02.058 |
The Handbook of Communication Ethics tersedia 0 koleksi total 3 koleksi |
ETHICS OF COMMUNICATION
The second edition of this handbook offers a thoroughly updated overview of the different approaches and perspectives in communication ethics today.
Extending the path paved by its predecessor, this handbook includes..selengkapnya..
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25.01.1397 |
Rethinking reputation risk : how to manage the risks that can ruin your business, your reputation and you tersedia 0 koleksi total 2 koleksi |
RISK MANAGEMENT
A company's reputation is one of its most valuable assets, and reputational risk is high on the agenda at board level and amongst regulators. Rethinking Reputational Risk explains the hidden..selengkapnya..
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25.21.2166 |
Dari Frekuensi Ke Algoritma: Manajemen Dan Monetisasi Broadcasting Non-Linear tersedia 0 koleksi total 1 koleksi |
MASS COMMUNICATION
Selamat datang di babak baru penyiaran!
Industri media tengah menjalani transformasi yang mendalam. Dulu, penyiaran bergantung pada frekuensi—gelombang radio dan televisi analog dengan jadwal tetap dan jangkauan terbatas. Kini, kita berada..selengkapnya..
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25.01.1399 |
The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 9/E tersedia 0 koleksi total 2 koleksi |
ONLINE MARKETING
As the ways we communicate continue to evolve, keeping pace with the latest technology—including generative artificial intelligence (AI) like ChatGPT—can seem an almost impossible task. How can you keep your..selengkapnya..
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25.01.1404 |
The Practice of Government Public Relations, 2/E. tersedia 0 koleksi total 2 koleksi |
PUBLIC RELATIONS
GOVERMENT,
In addition to traditional management tools, government administrators require a fundamental understanding of the tools available to address the ever-changing context of government communications. Examining the ins and outs of..selengkapnya..
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25.01.1406 |
Strategic Planning for Public Relations, -7/E tersedia 0 koleksi total 3 koleksi |
PUBLIC RELATIONS
STRATEGIC PLANNING,
“If you’re looking for a communication planning resource, then Strategic Planning for Public Relations is your text. It’s ideal for both students and professionals looking to enhance their knowledge of..selengkapnya..
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25.06.444 |
PENJAMINAN KUALITAS CONTENT MANAGEMENT SYSTEM COMPANY PROFILE PADEPOKAN TUJUH SEMBILAN - Dalam bentuk buku karya ilmiah tersedia 1 koleksi total 1 koleksi tersedia 20 file download |
QUALITY ASSURANCE
Terdapat 3.553 juta perangkat lunak Google Play Store di tahun 2022. Situs web berkembang dengan jumlah 1,1 miliar pada tahun 2024. Jumlah pengembangan yang banyak ini menunjukkan kebutuhan perangkat lunak...selengkapnya..
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25.01.1409 |
Social Media for Strategic Communication tersedia 0 koleksi total 2 koleksi |
SOCIAL MEDIA
MARKETING,
Social Media for Strategic Communication: Creative Strategies and Research-Based Applications Second Edition teaches students the skills and principles needed to use social media in persuasive communication campaigns. This book combines..selengkapnya..
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