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No. Katalog	Katalog	Subjek
6462 6463 6464 6465 6466 163889 results (page 6464/16389)
20.25.010	Direct Rating Method Untuk Mengukur Efektivitas Iklan Melalui Media Televisi (Studi Pada Iklan Teh Pucuk Harum) Fanni Husnul Hanifa, Astri Wulandari, Widya Sastika Universitas Telkom, 2019 Klasifikasi Advertising Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	ADVERTISING Periklanan memegang peran dalam keberhasilan sebuah perusahaan. Periklanan dapat disajikan melalui berbagai media, salah satunya adalah media elektronik yaitu melalui televisi. Meskipun saat ini tengah marak periklanan melalui media sosial dan media..selengkapnya..
20.25.011	The Influence of Advertising Value on Advertising Attitude and Its Impact on Purchase Intention Ganjar Mohamad Disastra, Fanni Husnul Hanifa, Astri Wulandari, Widya Sastika Universitas Telkom, 2018 Klasifikasi Advertising Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	ADVERTISING Mobile advertising has become popular channels used by various companies to communicate their products. However, the use of mobile advertising as a promotional effort is not without obstacles. For some..selengkapnya..
20.25.012	The Influence of Relationship Marketing and Customer Retention Arlin Ferlina M. Trenggana, Leni Cahyani Universitas Telkom, 2018 Klasifikasi Customer relationships, Claims, Complaints, Returns, Servicing of products Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	CUSTOMER RELATIONSHIPS MANAGEMENT Business competition creates strategies to keep customers important. Understand customer retention not only from the company's point of view but also from the consumer side. Sweety as one of the..selengkapnya..
20.25.013	Digital Talent Availability On Small Medium Enterprises In Bandung City, Indonesia Ratri Wahyuningtyas, Ganjar Mohamad Disastra Universitas Telkom, 2018 Klasifikasi Management-Small Enterprises Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	SMALL BUSINESS-MANAGEMENT Creating and maintaining organizational excellence through proactive Talent Management is one of the important factors that must be implemented by organizations in facing global competition. The development of the internet, cellular technology,..selengkapnya..
20.25.014	The Influence of Public Relations and Direct Marketing on Purchase Decisions Nellyaningsih, R Hidayat Universitas Telkom, 2018 Klasifikasi Public relations Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	PUBLIC RELATIONS Competition in the paint industry tends to increase, make PT. ICI Paints Indonesia keep trying to increase sales by creating a promotional mix strategy through public relations and direct marketing activities so..selengkapnya..
20.25.015	Website Atmosphere, Perceived Flow and Its Impact on Purchase Intention Ganjar Moh Disastra, Bethani Suryawardani, Widya Sastika Universitas Telkom, 2018 Klasifikasi General topics of marketing management, Communication in marketing, Green marketing, Market Segmentation, Marketing strategy Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	MARKETING CHANNEL The online retail industry in Indonesia is growing rapidly and creating increasingly fierce competition. In online retailing, the website is the main media that should always be considered. Website must..selengkapnya..
20.25.016	The Influence of Viral Marketing toward Brand Awareness and Purchase Decision Ati Mustikasari, Sri Widaningsih Universitas Telkom, 2018 Klasifikasi Use of brands and trademarks, Business names, Producer and distributor brands Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	BRAND AWARENESS Social media has become part of daily life of society in Indonesia, so it is used by business actors to promote their products, with the purpose of advertising messages delivered..selengkapnya..
20.25.017	The Effect of Fashion Orientation, Money Attitude, Self Esteem, and Conformity on Compulsive Buying: A study on youth customer in Bandung Sri Widaningsih, Ati Mustikasari Universitas Telkom, 2018 Klasifikasi Consumer behavior, Motivation research, Consumer psychology Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	CONSUMER BEHAVIOR Compulsive Buying is known as an abnormal activity in shopping. It can be categorized a negative behavior, but from the marketer point of view this is a behavior that can..selengkapnya..
20.25.018	Factors Analysis of Service Quality at Clinic Telkom University Leni Cahyani, Rahmat Hidayat Universitas Telkom, 2018 Klasifikasi Services and specific products, quantities produced, shortages, surpluses, stockpiles, forecasts and projections of supply and demand Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	QUALITY-SERVICES A large number of tertiary institutions in Indonesia has made the conditions of competition tight for universities, especially private universities. The improvement of facilities and the quality of services provided..selengkapnya..
20.25.019	Determinants of Government Budget Deficits and Their Impact on Indonesian Foreign Debt Agus Maulana Hidayat, Rennyta Yusiana, Ahmad Soleh Universitas Telkom, 2019 Klasifikasi Public Accounting Proceeding ( Electronic ) (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi tersedia 1 file download	PUBLIC ACCOUNTING To achieve development goals in a country is determined by various factors, namely human resources, natural resources, technology, social culture and economic systems that apply. The role of the government in the..selengkapnya..