Online marketing to investors : how to develop effective investor relations

Daniel Valentine

Informasi Dasar

12 kali
25.21.1829
658.872
Buku - Elektronik (E-Book)
Tel-U Bandung - Gedung Manterawu Lantai 5 : Rak 22
Tel-U Purwokerto : Rak 8

Investor Relations (IR) is the corporate function responsible for advising the senior officers of a listed company on the relationship between the company and the market for corporate stock. Although a young discipline, IR is now an essential body of knowledge for aspiring FDs, CEOS and Directors of Communications and this book provides an expert introduction to the key issues and skills. Since the 1980s IR has rapidly penetrated the highest levels of corporate management as the importance of good relationships with investors and financial intermediaries has become clear.

Subjek

ONLINE MARKETING
 

Katalog

Online marketing to investors : how to develop effective investor relations
9781631571411
118p.: pdf file.: 10 MB
English

Sirkulasi

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Pengarang

Daniel Valentine
Perorangan
 
 

Penerbit

Business Expert Press
New York
2015

Koleksi

Kompetensi

 

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