MARKETING STRATEGYULTIMATE PLANNING GUIDEBook Description:A Marketing Strategy is at the core of any business and a marketing strategy is a must-have for any business owner or entrepreneur. This simplified, step-by-step guide to building, planning, and executing a marketing strategy is required reading for anyone trying to fuel growth and revenue for their startup or small-business. Peter Drucker, the famous management consultant, said "Because the purpose of business is to create a customer, the business enterprise has two--and only two--basic functions: marketing and innovation."Many business owners and entrepreneurs think of marketing as an afterthought in their busy days. In reality, a well-planned, consistent marketing strategy is as necessary to keep your business growing consistently as a fitness plan is to keep your body healthy. In this marketing strategy ultimate planning guide, you will walk away with the tactics, tools, and tricks to build a plan that will be easy to follow, implement, and run even if you always struggle to maintain consistent marketing efforts. Boost your marketing strategy and grow your business in this unparalleled guide.About The Author:Scott Poniewaz is a marketing executive, startup investor, advisor, and marketing consultant. In addition to being the founder of the largest daily deal e-commerce company for college students, he has also built and grown several other companies across a variety of industries as a Fractional CMO at The Pony Group (theponygroup.com). He currently lives in New York, NY and is an avid golfer and hockey player.