Managing Cultural Festivals: Tradition and Innovation in Europe

Elisa Salvador, Jesper Strandgaard Pedersen

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This book aims at renewing the attention on a niche field, Cultural Festivals, so important for valorizing cultural traditions and local heritage visibility as well as social well-being. Following the disruptive consequences of the COVID-19 pandemic, this fragile sector deserves more attention from public authorities and stakeholders at national and European levels with a suitable and dedicated plan of recovery and valorization.

This book provides a comparative analysis of Cultural Festivals in Europe, taking insights from an international range of high-level scholarly contributors. Individual chapters highlight and analyse challenges around the organisation, management and economics of Cultural Festivals. As a whole, the book provides a comprehensive overview of scholarly research in this area, setting the scene for the future research agenda. Matters related to educational programs and new audience development, as well as challenges related to digitalization, are also included.

The book employs a tradition versus innovation lens to help readers account for the consequences of the digital revolution, new audience development and an educational agenda. The result is a book which will be valuable reading for researchers, academics and students in the fields of event and cultural management and beyond.

Subjek

SPECIAL EVENTS
 

Katalog

Managing Cultural Festivals: Tradition and Innovation in Europe
9781003127185
318p.: pdf file.; 4 MB
English

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Pengarang

Elisa Salvador, Jesper Strandgaard Pedersen
Perorangan
 
 

Penerbit

Routledge
New York
2022

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