Package Design Book

Julius Wiedemann

Informasi Dasar

21.01.077
688.9
Buku - Circulation (Dapat Dipinjam)

Anyone working in retail, household products, foods, fragrances or related industries knows that—whatever its intrinsic merits—a product is only as good as its packaging. Featuring over 250 projects in more than 40 categories from around the world, this book offers the broadest possible perspective on the current evolution of package design and how it influences consumer behaviour.

Featuring the world's best packaging with in-depth case studies, it analyses how ground-breaking designs are developed by top design and branding offices. Divided into chapters by type—beverages, electronics, food, health & beauty, homecare & hygiene, luxury, pharmaceutical, store & retail—and indispensable for design and marketing professionals, advertisers, or anyone interested in this field, this book explains how to package a product that sells.

Subjek

PACKAGING- DESIGN
 

Katalog

Package Design Book
978-3836519960
665p.: ill.; 21 cm
Inggris

Sirkulasi

Rp. 0
Rp. 1.000
Ya

Pengarang

Julius Wiedemann
Perorangan
 
 

Penerbit

Tascen
New York
2010

Koleksi

Kompetensi

  • PDG3V3 - PEMINATAN 8 : PACKAGING DESIGN
  • DGI3D3 - DESAIN KEMASAN DASAR
  • DGI3N3 - DESAIN KEMASAN LANJUT

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