Digital Privacy in the Marketplace: Perspectives on the Information Exchange

George R. Milne

Informasi Dasar

43 kali
20.21.925
658.872
Buku - Elektronik (E-Book)
Tel-U Gedung Manterawu Lantai 5 : Rak 22
Tel-U Purwokerto : Rak 8

Digital Privacy in the Marketplace focuses on the data ex-changes between marketers and consumers, with special ttention to the privacy challenges that are brought about by new information technologies. The purpose of this book is to provide a background source to help the reader think more deeply about the impact of privacy issues on both consumers and marketers. It covers topics such as: why privacy is needed, the technological, historical and academic theories of privacy, how market exchange af-fects privacy, what are the privacy harms and protections available, and what is the likely future of privacy.

Subjek

E-COMMERCE
 

Katalog

Digital Privacy in the Marketplace: Perspectives on the Information Exchange
978-1-60649-849-1
200p.: pdf file.; 6 MB
English

Sirkulasi

Rp. 0
Rp. 0
Tidak

Pengarang

George R. Milne
Perorangan
 
 

Penerbit

Business Expert Press
New York
2015

Koleksi

Kompetensi

  • BAH3H3 - E-BUSINESS
  • EBI4D3 - EKONOMI DIGITAL
  • KBI4I3 - BISNIS DIGITAL
  • CII722 - BISNIS DIGITAL

Download / Flippingbook

 

Ulasan

Belum ada ulasan yang diberikan
anda harus sign-in untuk memberikan ulasan ke katalog ini