Research Methods For Business: A Skill Building Approach, -7/E.

Uma Sekaran, Roger Bougie

Informasi Dasar

3355 kali
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658.57
Buku - Elektronik (E-Book)
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Common challenges faced by lecturers teaching this course include helping students learn to apply the theory to practice as they proceed with research; and student engagement in what can be a very dry course. Challenges faced by students include understanding research methodology, and quantitative research methods in particular.

The new 7th edition of this title considers these challenges and has evolved to offer a blended learning approach. The goal of this blended approach is to synthesize different teaching and learning approaches into an integrated mix that lecturers can tailor to their own specific needs. An innovative approach combines the face-to-face classroom methods of the instructor with computer-based activities, assignments, and assessments enable students to study what they want, when they want, at their own pace, anywhere they have access to the internet. Students will be led through the entire process of research and thus provide them with the knowledge and skills they need to successfully embark on a research project.

The seventh edition is organized into 5 main themes: Introduction, Defining and Refining the Problem, Theory, Information, and Writing and Presenting the Research Report.

Subjek

BUSINESS RESEARCH METHODS
 

Katalog

Research Methods For Business: A Skill Building Approach, -7/E.
978-1119165552
447p.: il.; 11 MB
English

Sirkulasi

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Tidak

Pengarang

Uma Sekaran, Roger Bougie
Perorangan
 
 

Penerbit

Wiley
New York
2016

Koleksi

Kompetensi

  • BM63G4 - METODOLOGI PENELITIAN
  • SI412044 - RESEARCH METHODOLOGY
  • SM651023 - RISET BISNIS TELEKOMUNIKASI
  • SM661013 - RISET BISNIS MEDIA
  • SM855036 - SKRIPSI
  • KII4O2 - SEMINAR PROPOSAL
  • TTI6C3 - METODOLOGI PENELITIAN
  • KBI3H3 - METODOLOGI PENELITIAN BISNIS
  • KBI4Y3 - W. RESEARCH - METODOLOGI EVALUASI
  • CII9A3 - FILSAFAT DAN METODOLOGI PENELITIAN
  • DEK3AAB3 - METODOLOGI PENELITIAN BISNIS
  • DDK3MAB2 - Metodologi Penelitian
  • FBK4FAB3 - Seminar
  • FEK3MBB3 - Seminar
  • GHK4DAB2 - Seminar Proposal

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