Strategic Management: Planning for Domestic & Global Competition -13/E.

John A. Pearce, Richard B. Robinson

Informasi Dasar

12.01.145
658.401 2
Buku - Circulation (Dapat Dipinjam)

The first chapter of this book introduces strategic management, the set of decisions and action that result in the design and activation of strategis to achieve the objectives of an arganization. The chapter provides an overview of the nature, benefit, and terminology of and the need for strategic management. The first major section of chapter 1: “the nature and value of strategic management”, “emohasuzes the practical value and benefits of strategic management for a firm, italso distinguishes between a firm’s strategic decisions and it’s other planning tasks.

Subjek

STRATEGIC MANAGEMENT
PLANNING MANAGEMENT

Katalog

Strategic Management: Planning for Domestic & Global Competition -13/E.
978-007-132639-1
xxi, 434p.: il.; 25,5cm+ index& cases.
Inggris

Sirkulasi

Rp. 0
Rp. 1.000
Ya

Pengarang

John A. Pearce, Richard B. Robinson
Perorangan
 
 

Penerbit

McGraw-Hill
New York
2012

Koleksi

Kompetensi

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  • EBH0I4 - STRATEGIC MANAGEMENT
  • IEH3N2 - PRAKTIKUM PERANCANGAN BISNIS DAN FASILITAS INDUSTRI
  • IEH4G2 - PERANCANGAN PROSES BISNIS
  • IEH4CC3 - PERANCANGAN PROSES BISNIS LANJUT
  • IEH4EF3 - SISTEM BISNIS RETAIL
  • IEH4GB5 - PENGEMBANGAN INISIATIF BISNIS

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