Watch how they share their expertise .... get what is the essence of it Disc 1: - Edward J. (Ed) Zander Chairman & CEO Motorola, Inc - Edward M. (Ed) Liddy Chairman & CEO The Allstate Corporation Disc 2: - Jeffrey Bezos Founder & CEO Amazon.com, Inc. - David Dyer President & CEO Lands' End, inc. Disc 3: - Cathie Black President Hearst Magazines - William Lauder President & CEO Estee Lauder Conpanies Disc 4: - Thomas Stemberg Chairman & CEO Staples - Carl Yankowski CEO Palm