Game-based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests

I. Gabe Zichermann II. Joselin Linder

Informasi Dasar

10.807
658.812
Buku - Circulation (Dapat Dipinjam)
22

Subjek

CUSTOMER RELATIONS
Customer Relationships, Loyalty-Marketing Management

Katalog

Game-based Marketing: Inspire Customer Loyalty Through Rewards, Challenges, and Contests
978-0-470-
xviii, 220p.: il.; 23cm+ index.(print e-book)
Inggris

Sirkulasi

Rp. 0
Rp. 1.000
Ya

Pengarang

I. Gabe Zichermann II. Joselin Linder
Perorangan
Prodi Desa

Penerbit

John Wiley & Sons
New Jer
2010

Koleksi

Kompetensi

 

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