Katalog
Introduction To Online Market & Industry Research: Search..
Chynthia L. Shamel
Thomson, 2004
658.83 - Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research
Buku - Restricted Use (Khusus Untuk Dosen) - Non-Sirkulasi
Market Research
Market Research, Case Studies
Sports and Entertainment Marketing-2/E
I. Kaser II. Oelkers
Thomson South-Westrn, 2005
658.802 - General topics of marketing management, Communication in marketing, Green marketing, Market Segmentation, Marketing strategy
Buku - Restricted Use (Khusus Untuk Dosen) - Non-Sirkulasi
Marketing Strategy
Entertainment Industry
Strategic Electronic Marketing: Managing E- Business -2/E
Brad Alan Kleindl
Thomson, 2003
658.802 - General topics of marketing management, Communication in marketing, Green marketing, Market Segmentation, Marketing strategy
Buku - Restricted Use (Khusus Untuk Dosen) - Non-Sirkulasi
Marketing Strategy
0
Brand Babble: Sense and Nonsense About Branding
I. Don E. Schultz II. Heidi F. Schultz
Thomson South-Western, 2004
658.834 3 - Consumer attitudes, Preferences, Reactions, Brand preferences, Consumer satisfaction
Buku - Circulation (Dapat Dipinjam) - Sirkulasi
Brand Preferences
0
E-Commerce Management: Text and Cases
Sandeep Krishnamurthy
Thomson, 2003
658.802 - General topics of marketing management, Communication in marketing, Green marketing, Market Segmentation, Marketing strategy
Buku - Circulation (Dapat Dipinjam) - Sirkulasi
Marketing Strategy
1 E-commerce 2 Case Study
Entrepreneurial Marketing: Real Stories and Survival Strategies
Bruce Buskirk
Thomson, 2004
658.421 - Entrepreneurial management
Buku - Restricted Use (Khusus Untuk Dosen) - Non-Sirkulasi
Entrepreneurship
I Entrepreneurial Marketing 1 Mentor- Module
Exploring Direct and Customer Relationship Marketing 2/E
Martin Evans Lisa O'Malley Maurice Patterson
Thomson, 2004
658.84 - Export marketing
Buku - Restricted Use (Khusus Untuk Dosen) - Non-Sirkulasi
Direct Marketing
I Direct Marketing Ii Case Study
Inspiring Leadership: Staying Afloat in Turbulent Times
Jane Cranwell-Ward Andrea Bacon Rosie Mackie
Thomson, 2002
658.406 - Managing Change, Expansion, Modernization
Buku - Restricted Use (Khusus Untuk Dosen) - Non-Sirkulasi
Change
Leadership, Crisis Management, Conflict Management
Managing and Marketing Technology
David Ford
Thomson, 2002
658.804 - Marketing to specific kinds of buyers, Governments and their agencies, hospitals, key accounts, Industrial marketing
Buku - Circulation (Dapat Dipinjam) - Sirkulasi
Service Marketing
I Marketing Management 1 Technology Management 2 Industrial Marketing
Managing in Virtual Organizations
Malcolm Warner Morgen Witzel
Thomson, 2004
658.406 - Managing Change, Expansion, Modernization
Buku - Circulation (Dapat Dipinjam) - Sirkulasi
Change
I Managing Change 1 Virtual Organization
