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No. Katalog | Katalog | Subjek | Actions |
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24.01.318 |
Brand Storytelling in the Digital Age: Theories, Practice and Application tersedia 0 koleksi total 1 koleksi |
BRAND
BRAND MANAGEMENT,
Inextricably linked to human evolution, storytelling has always been a key element of the marketer’s toolkit. However, despite extensive practitioner interest, academic research on the topic currently falls short. This..selengkapnya..
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24.01.319 |
On Brand: Shape Your Narrative. Share Your Vision. Shift Their Perception tersedia 0 koleksi total 1 koleksi |
BRAND
When you give meaning to your own name, it secures your professional longevity. If you don’t do the work to communicate your value, other people will happily make up their..selengkapnya..
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24.21.587 |
Strategic Reframing: The Oxford Scenario Planning Approach tersedia 0 koleksi total 1 koleksi tersedia 1 file download |
BUSINESS PLANNING
Traditional strategy assumes stability and predictability. Today's world is better characterised by turbulence, uncertainty, novelty and ambiguity - conditions that contribute disruptive changes and trigger the search for new ways..selengkapnya..
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24.21.588 |
Models of Scenario Building and Planning: Facing Uncertainty and Complexity tersedia 0 koleksi total 1 koleksi tersedia 1 file download |
BUSINESS PLANNING
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24.55.032 |
CSR Disclosure towards Return On Assets: Study from Indonesia Banking Companies tersedia 0 koleksi total 1 koleksi tersedia 1 file download |
CORPORATE SOCIAL RESPONSIBILITY
Corporate Social Responsibility is a concept of how an organization have the responsibility toward their stakeholders, including their employees, consumers, shareholders, social, and the environment. This study investigates the influence..selengkapnya..
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24.55.030 |
Indicators to Measure Smart Economy: An Indonesian Perspective tersedia 0 koleksi total 1 koleksi tersedia 1 file download |
ECONOMIC
The rate of urbanization or the proportion of population that lives in cities in the world increases every year, a city should adopt the concept of smart city that may..selengkapnya..
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24.21.589 |
Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success tersedia 0 koleksi total 1 koleksi tersedia 1 file download |
SUCCESS IN BUSINESS
CONSUMER BEHAVIOR,
It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented..selengkapnya..
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24.55.029 |
Developing scenarios for the Norwegian travel industry 2025 tersedia 0 koleksi total 1 koleksi tersedia 1 file download |
TOURISM INDUSTRY
Purpose
The Norwegian travel industry faces decline in important international tourism segments and needs an industry wide and future?oriented strategy to face these challenges. Accordingly, a common understanding of future drivers..selengkapnya..
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24.01.320 |
Just Enough Research, 2/E. tersedia 0 koleksi total 1 koleksi |
WEB DESIGN
WEB PROGRAMMING
Design research is a hard slog that takes years to learn and time away from the real work of design, right? Wrong. Good research is about asking more and better..selengkapnya..
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24.55.026 |
Influence of the Use of Brands in a Foreign Language (English) on the Purchase Decision Process of Cosmetic Products Made in Indonesia tersedia 0 koleksi total 1 koleksi tersedia 1 file download |
BRAND IMAGE
Business competition in the marketing world today is getting tougher. It takes the right strategy to be able to attract the attention and interest of consumers. One strategy applied by..selengkapnya..
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