Journal of Marketing Research Volume LI Number 2 April 2014

American Marketing Association

Journal of Marketing Research Volume LI Number 2 April 2014

American Marketing Association

Informasi Dasar

Journal of Marketing Research Volume LI Number 2 April 2014

Dilihat

31 kali

No. Katalog

15.44.131

Klasifikasi

658.83

Jenis katalog

Jurnal Internasional - Reference

No. Rak

Tel-U Gedung Manterawu Lantai 5 : Rak R2

Abstraksi

The Role of Market Orientation in Advertising Spending During Economic Collapse: The Case of Turkey in 2001.
A Reference-Dependent Model of the Price-Quality Heuristic.
How Graphic Visual Health Warnings Affect Young Smokers' Thought og Quitting.
This Logo Moves Me: Dynamic Imagery from Static Images.
Killing Hope with Good Intentions: The Effects of Consalation Prizes on Preference for Lottery Promotions.
Limited Availability Reduces the Rate of Satiation.
Because I (Don't) Deserve It: How Relationship Reminders and Deservingeness Influence Consumer Indulgence.
I Think I Can, I Think I Can: Brand Use, Self-Efficay, and Performace

Subjek

Subjek utama

MARKETING RESEARCH

Subjek tambahan

Katalog

Judul

Journal of Marketing Research Volume LI Number 2 April 2014

ISBN

0022-2437

Kolasi

p.139-247: il.; 27,5cm

Bahasa

Inggris

Sirkulasi

Harga pinjam

Rp. 0

Biaya denda

Rp. 0

Sirkulasi

Tidak

Pengarang

Nama

American Marketing Association

Jenis

Organisasi

Penyunting/
Pembimbing

Alih bahasa

Penerbit

Nama

American Marketing Association

Kota

Chicago

Tahun

2014

Koleksi

Total

1 Koleksi

Tersedia

0 Koleksi

Kompetensi

Tidak ada

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