Fashion Enterpreneurship : Retail Business Planning, 3/E

Michele M. Granger, Tina M. Sterling, Ann Cantrell

Informasi Dasar

21.01.241
746.92
Buku - Circulation (Dapat Dipinjam)

Written by entrepreneurs, for entrepreneurs, the book explains management, market segmentation, financial statements, cash flow, accessing capital, e-commerce, and omni-channel retailing. A hypothetical business plan that builds with each chapter and examples of business models from Warby Parker, Birchbox, and Etsy, give you a framework for building a successful fashion company. Profiles of entrepreneurs and exercises in a book illustrated with 130 images show you how to apply the process to your own ideas.

STUDIO Resources - Study smarter with self-quizzes featuring scored results and personalized study tips - Review concepts with flashcards of terms and definitions - Download sample forms and templates for business plan development - Practice your skills with assignments tailored for each chapter

Subjek

FASHION DESIGN-MARKETING
 

Katalog

Fashion Enterpreneurship : Retail Business Planning, 3/E
978-1-5013-3161-9
xvi, 304p.: ill.; 28 cm
Inggris

Sirkulasi

Rp. 0
Rp. 1.000
Ya

Pengarang

Michele M. Granger, Tina M. Sterling, Ann Cantrell
Perorangan
 
 

Penerbit

Fairchild Books
New York
2018

Koleksi

Kompetensi

 

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