The growing pressures on Groupon's once-successful daily deal business, Emerald Emerging Markets Case Studies, Vol. 5 Issue: 6

Cathy Leung Miu Yee

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Case Studies
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MARKETING STRATEGY
 

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The growing pressures on Groupon's once-successful daily deal business, Emerald Emerging Markets Case Studies, Vol. 5 Issue: 6
 
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Cathy Leung Miu Yee
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Emerald
 
2015

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