City of Bandung is a big city in Indonesia, which has a fairly dense population. Population grow this not matched with the existing infrastructure and facilities could posenew problems for the Government of Indonesia, especially the city of Bandung. Seeing the problem, the government launched a program of family planning or are more familiar with the KB program. This program serves to control the population and prosperity of the community by establishing as mall family. The family planning program is currently dominated by women than men. The participation of men in family planning is very less due to fewer types of contraceptives compared with women and men information about the family planning program is less one of which is a method of contraception vasectomy. This method of permanent contraception.This method gets a negative view of the city of Bandung. In the face of these problems requires socialcampaignto inform and change people's negative views toward vasectomy. Social campaign is effective in conveying the messag eto be accepted by the peopleof Bandung.