Cross-Selling Performance in Complex Selling Context : An Examination of Supervisory-and-Compensation-Based Controls / Christian Schmitz, You-Cheong Lee, Gary L. Lilien
Corporate Social Responsibility, Customer Orientation and Job Performance of Frontline Employees / Daniel Korschun, C.B. Bhattacharya, Scott D. Swain
Firm Value Creation Through Major Channel Expansions : Evidence from an Event Study in the United States, Germany and China / Christian Homburg, Josef Vollmayr, Alexander Hahn
Comparing the Effect of Store Remodeling on New and Existing Customers / Tracey S. Dagger, Peter J. Danaher
The Role of Brands and Mediating Technologies in Assembling Long-Distance Family Practices / Amber M. Epp, Hope Jensen Schau, Linda L. Price
Name-Letters and Birthday-Numbers: implicit egotism effect in pricing / Keith S. Coulter, Dhruv Grewal
Cultural Competence and Cultural Compensatory Mechanisms in Binational Households / Samantha N.N. Cross, Mary C. Gilly
Sizing Up the Effect of Portion Size on Comsumption: a meta-analytic review / Natalina Zlatevska, Chris Dubelaar, Stephen S. Holden