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No. Katalog	Katalog	Subjek
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15.44.132	Journal of Marketing Research : Volume XLIX Number 3 June 2012 American Marketing Association American Marketing Association, 2012 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Jurnal Internasional - Reference (Non-Sirkulasi) tersedia 0 koleksi total 1 koleksi	MARKETING RESEARCH 1. A general consumer preference model for experience products: Application to internet recommendation. 2. A latent instrumental variables approach to modeling keyword conversion in paid search advertising. 3. All things considered? The..selengkapnya..
15.44.133	Journal of Marketing Research Volume LI Number 3 June 2014 American Marketing Association American Marketing Association, 2014 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Jurnal Internasional - Reference (Non-Sirkulasi) tersedia 0 koleksi total 1 koleksi	MARKETING RESEARCH 1. Reviews Without a Purchase: Low Ratings, Loyal Customers, and Deception. 2. With Products Are Best Suited to Mobile Advertising? A Field Study of Mobile Display Advertising Effects on Customer..selengkapnya..
15.44.134	Journal of Marketing Research : Volume XLIX Number 6 December 2012 American Marketing Association American Marketing Association, 2012 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Jurnal Internasional - Reference (Non-Sirkulasi) tersedia 0 koleksi total 1 koleksi	MARKETING RESEARCH 1. Introduction to the special section on "Marketing Dynamics". 2. Repositioning dynamics and pricing strategy. 3. Advertising and consumer awereness of new, differentiated products. 4. Discovering how advertising grows sales and builds brands. 5...selengkapnya..
15.44.135	Journal of Marketing Research Volume L Number 6 December 2013 American Marketing Association American Marketing Association, 2013 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Jurnal Internasional - Reference (Non-Sirkulasi) tersedia 0 koleksi total 1 koleksi	MARKETING RESEARCH 1. Improving prelaunch diffusion forecast: using synthetic networks as simulated priors. 2. Beating the market: the allure og unintended value. 3. Asymmetric roles of advertising and marketing capability in financial..selengkapnya..
15.44.136	Journal of Marketing Research Volume L Number 5 October 2013 American Marketing Association American Marketing Association, 2013 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Jurnal Internasional - Reference (Non-Sirkulasi) tersedia 0 koleksi total 1 koleksi	MARKETING RESEARCH 1. When does retargeting work? information specificity in online advertising. 2. Conflict management and outcomes in franchise relationships: the role of regulation. 3. How time horizon perceptions and relationship deficits..selengkapnya..
15.44.137	Journal of Marketing Research Volume L Number 4 August 2013 American Marketing Association American Marketing Association, 2013 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Jurnal Internasional - Reference (Non-Sirkulasi) tersedia 0 koleksi total 1 koleksi	MARKETING RESEARCH 1. On brands and word of mouth. 2. Deconstructing the "first moment of truth": understanding unplanned consideration and purchase conversion using in-store video tracking. 3. Temporal contiguity and negativity bias..selengkapnya..
15.44.138	Journal of Marketing Research Volume L Number 3 June 2013 American Marketing Association American Marketing Association, 2013 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Jurnal Internasional - Reference (Non-Sirkulasi) tersedia 0 koleksi total 1 koleksi	MARKETING RESEARCH 1. Creating truth-telling incentive with the bayesian truth serum. 2. Subjective knowledge in consumer financial decisions. 3. Bonuses versus commissions: A field study. 4. Judging the book by its cover? How consumers decode..selengkapnya..
15.44.139	Journal of Marketing Research Volume L Number 2 April 2013 American Marketing Association American Marketing Association, 2013 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Jurnal Internasional - Reference (Non-Sirkulasi) tersedia 0 koleksi total 1 koleksi	MARKETING RESEARCH 1. Decomposing the value of word-of-mouth seeding programs: acceleration versus expansion. 2. Price and advertising effectiveness over the business cycle. 3. Personal relevance and metal simulation amplify the duration framinf..selengkapnya..
15.09.036	Journal of Marketing Research Volume L Number 1 February 2013 American Marketing Association American Marketing Association, 2013 Klasifikasi Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research Majalah - Reference (Non-Sirkulasi) tersedia 1 koleksi total 1 koleksi	MARKETING RESEARCH
15.01.668	Cutlip & Center's Effective Public Relations -11/E Glen M. Broom, Bey-Ling Sha Pearson Education, 2013 Klasifikasi Public relations Buku - Circulation (Dapat Dipinjam) (Sirkulasi) tersedia 1 koleksi total 1 koleksi	PUBLIC RELATIONS Cutlip & Center offers students the gold standard in public relations, providing the most up-to-date reference in the market. This edition features several new chapters, examples, and information on how social..selengkapnya..