A survival guide for business management professionals, this valuable book helps users learn to make and support managerial decisions wisely and successfully, providing a thorough understanding of the support aspect of DSS. Packed with essential information, it is written from a cognitive processes and decision-making perspective, concentrating on issues that emphasize managerial applications and the implication of decision support technology on those issues. Provides a strong managerial application and use approach throughout, with a "real-world " orientation that emphasizes application and implementation over design and developments in all topic areas. Offers extensive coverage of decision-making theory (decision styles, decision effectiveness, cognitive processes, and organizational culture), and contains full chapters on data mining, data visualization, and creative decisions and problem-solving. A real-life Mini-Case opens each chapter, and concepts are supported throughout with extensive visuals and examples.. 658.4 MAR d