Journal of Marketing Research Volume L Number 6 December 2013
American Marketing Association
Informasi Umum
Kode
15.44.135
Klasifikasi
658.83 - Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research
Jenis
Jurnal Internasional - Reference
Subjek
Marketing Research
No. Rak
Tel-U Bandung - Gedung Manterawu Lantai 5 : Rak R2
Dilihat
96 kali
Informasi Lainnya
Abstraksi
- Improving prelaunch diffusion forecast: using synthetic networks as simulated priors.
- Beating the market: the allure og unintended value.
- Asymmetric roles of advertising and marketing capability in financial returns of news: turning bad into good and good into great.
- Framing influences willingness to pay but not willingness to accept.
- Concervative when crowded: social crowding and consumer choice.
- prominence versus dominance: how relationships between alternatives drive decision strategy and chocie.
- A wallet full of calories: the effect of financial dissatisfaction on the desire for food energy
Koleksi & Sirkulasi
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Pengarang
| Nama | American Marketing Association |
| Jenis | Organisasi |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | American Marketing Association |
| Kota | Chicago |
| Tahun | 2013 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
