Journal of Marketing Research Volume LI Number 1 February 2014
American Marketing Association
Informasi Umum
Kode
15.44.130
Klasifikasi
658.83 - Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research
Jenis
Jurnal Internasional - Reference
Subjek
Marketing Research
No. Rak
Tel-U Bandung - Gedung Manterawu Lantai 5 : Rak R2
Dilihat
91 kali
Informasi Lainnya
Abstraksi
- Copy alert: A method and metric to detect visual copycat brands.
- The importance of the raw idea in innovation: Testing the sow's ear hypothesis.
- Money, Status, and the ovulatory cycle.
- Attributing conversions in a multichannel online marketing environment: An empirical model and a field experiment.
- The completeness heuristic: Product shape completeness influences size perceptions, preference, and consumption.
- Price number relationship and deal processing fluency: The effects of approximation sequences and number multiples..
Koleksi & Sirkulasi
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Pengarang
| Nama | American Marketing Association |
| Jenis | Organisasi |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | American Marketing Association |
| Kota | Chicago |
| Tahun | 2014 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
