Journal of Marketing Research : Volume XLIX Number 5 October 2012

American Marketing Association

Informasi Umum

Kode

15.44.126

Klasifikasi

658.83 - Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research

Jenis

Jurnal Internasional - Reference

Subjek

Marketing Research

No. Rak

Tel-U Bandung - Gedung Manterawu Lantai 5 : Rak R2

Dilihat

92 kali

Informasi Lainnya

Abstraksi

Competition in a Status Goods Market.
The Effects of Traditional and Social Earned Media on Sales: A Study of Microlending Marketplace.
Role of Reference Price on Price and Quantity: Insights from Business-to-Business Markets.
Modeling Credit Card Share Walllet: Solving the Incomplete Information Problem.
Self-Threat and Product Failure: How Internal Attributions of Blame Affect Consumer Complaining Behavior.
The Market Valuation of Outsourcing New Product Development,
A Reference Price Theory of the Endowment Effect.
The Influence of Price Presentation Order on Consumer Choice.
The Effect on Location on Price Estimation: Understanding Number-Location and Number-Order Associations.
Model-Based Segmentation Featuring Simultaneous Segment-Level Variable Selection.
Misresponse to Reserved and Negated Items in Surveys: A Review.