Media/Society: Industries, Images, and Audiences -3/E.

I. David Croteau II. William Hoynes

Informasi Umum

Kode

9.440

Klasifikasi

302.23 - Social science- Media (Means of communication)

Jenis

Buku - Circulation (Dapat Dipinjam)

Subjek

Mass Media-social Aspects, Mass Media-social Aspects, Mass Media-political Aspects, United States

No. Rak

Dilihat

350 kali

Informasi Lainnya

Abstraksi

This book gives students an overview of the entire media process - from production to content to audiences - with an emphasis on how social forces influence the media and how media potentially affect society. A key emphasis throughout the work is how various elements in the media process interact with each other. ThisThird Edition of Media/Society provides students with conceptual tools for understanding the role of media in contemporary society - where mass media images come from, how and why they matter, and the kinds of questions and dilemmas that mass media raise about social life.