Launching new products : best marketing and sales practices
John Westman, Paul Sowyrda
Informasi Umum
Kode
25.21.1910
Klasifikasi
658.81 - Sales management
Jenis
Buku - Elektronik (E-Book)
Subjek
Sales Management
No. Rak
Dilihat
46 kali
Informasi Lainnya
Abstraksi
So, why this book? New product launches can be more effective! What is the ultimate measure of effectiveness? Sales dollars, profit dollars and growth rates are excellent measures. But how do you know that the launch is the best it can be? There is no endorsed standard that is used to evaluate the actions leading up to the launch, and corrective actions used during the product launch. As a result, business leaders make their own judgments and never truly know how much more successful they could have been.
Koleksi & Sirkulasi
Seluruh 1 koleksi sedang dipinjam
Anda harus log in untuk mengakses flippingbook
Pengarang
| Nama | John Westman, Paul Sowyrda |
| Jenis | Perorangan |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | Business Expert Press |
| Kota | New York |
| Tahun | 2015 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
Download / Flippingbook
belum pernah diunduh
