Increasing The Efficiency Of Delivery Operations And Customer Profitability Analysis With A Time-Driven Activity-Based Costing Model

Hümeyra Ad?güzel

Informasi Umum

Kode

24.10.234

Klasifikasi

658.8 - Marketing, Management of Distribution/Marketing, Manajemen Distribusi

Jenis

Case Studies

Subjek

Marketing Management

No. Rak

Dilihat

209 kali

Informasi Lainnya

Abstraksi

Gluten Limited’s financial affairs and operations manager, Fatih, was aware that the company was making very little profit from its operations with its biggest customer. The main reason appeared to be that it delivered its products in bulk to the main warehouses of the customer, which then distributed them to the stores. Fatih believed that products were being sent to stores late, so that their expiration dates passed quickly and they ended up being returned.