Nam Nghi Resort in Phu Quoc
Anh Dung Vu, Kyunghwa Chung, Ha Kyung Lee
Informasi Umum
Kode
24.10.021
Klasifikasi
910.688 - Hospitality Industry
Jenis
Case Studies
Subjek
Hospital Management
No. Rak
Dilihat
192 kali
Informasi Lainnya
Abstraksi
Nam Nghi Resort, situated on the picturesque Phu Quoc Island in Vietnam, experienced the tumultuous period of the COVID-19 pandemic. Before the pandemic, Nam Nghi was a thriving five-star resort, deeply rooted in Vietnamese culture and renowned for its luxurious amenities and breathtaking location. However, the onset of COVID-19 brought unprecedented challenges to the hospitality industry, leading to a sharp decline in tourism and revenue. Despite the adversity, Nam Nghi implemented risk management practices successfully and displayed resilience and adaptability. Through rigorous cost minimization, strategic facility upgrades and targeted marketing efforts, Nam Nghi managed to navigate the crisis and gradually rebuild its business as travel restrictions eased. As the industry began to show signs of recovery, the general manager faced new challenges in restoring the resort’s pre-pandemic vitality. The challenge remained of understanding changing consumer values and market dynamics.
Koleksi & Sirkulasi
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Pengarang
| Nama | Anh Dung Vu, Kyunghwa Chung, Ha Kyung Lee |
| Jenis | Perorangan |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | Emerald Publishing Limited |
| Kota | New York |
| Tahun | 2024 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
