Analyzing Media Messeges Using Quantitative Content Analysis In Research, 5/E.
Daniel Riffe, Stephen Lacy, Brendan R. Watson, Jennette Lovejoy
Informasi Umum
Kode
24.01.336
Klasifikasi
302.23 - Media of Communication, Mass Media
Jenis
Buku - Circulation (Dapat Dipinjam)
Subjek
Media Of Communication, Mass Media, Research, Methodology,
No. Rak
Dilihat
208 kali
Informasi Lainnya
Abstraksi
The fifth edition of this comprehensive and engaging text guides readers through the essential tools and skills necessary to conduct quantitative content analysis research.
Readers will find a clear definition of quantitative content analysis and step-by-step instructions on designing a content analysis study, along with examples of content analysis studies and journal articles. This edition has been updated with the latest methods in sampling in the digital age, computerized content analysis, and the uses of social media in content analysis research. It maintains the concise, accessible approach of previous editions while including refreshed examples and discussions throughout.
This is an essential text for content analysis courses in communication and media studies programs at all levels, as well as a useful supplementary text in more general research methods courses.
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Koleksi & Sirkulasi
Tersedia 2 dari total 2 Koleksi
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Pengarang
| Nama | Daniel Riffe, Stephen Lacy, Brendan R. Watson, Jennette Lovejoy |
| Jenis | Perorangan |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | Routledge |
| Kota | New York |
| Tahun | 2023 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 1.000,00 |
| Jenis | Sirkulasi |
