Informasi Umum

Kode

23.04.2164

Klasifikasi

324.5 - Campaign for Nominations

Jenis

Karya Ilmiah - Skripsi (S1) - Reference

Subjek

Campaign Design

Dilihat

177 kali

Informasi Lainnya

Abstraksi

<p><a name="_Hlk126868924">Many of these families begin having children outside of their home country, and the children that grew up there are known as Third Culture Kids (TCK). They define the "third culture" as a lifestyle that involves temporarily relocating to a multicultural area where they live in various communities. This culture is distinct from the culture their parents were raised in and the environment they spend frequently. This subject was intended to aid the students' integration into this nation, particularly in Bandung. Instagram was chosen because they are simple to obtain and most, if not all, students use this platform. The reason is due to the Indonesian TCKs' brief stay in Indonesia, they have a difficult time assimilating into the culture and way of life of the nation as well as only a few platforms are available to aid and unite them with one another. This research will use qualitative and quantitative data, as well as a matrix approach. This research aims to create a social campaign using Instagram posts that will help in introducing Bandung to the Indonesian TCKs together with building a community of people that are alike.</a></p>

<p><strong>Key words</strong>: Third Culture Kids, Campaign, social media, Instagram</p>

Koleksi & Sirkulasi

Tersedia 1 dari total 1 Koleksi

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Pengarang

Nama DALILA NADHIVA
Jenis Perorangan
Penyunting Diani Apsari, Sri Maharani Budi Haswati
Penerjemah

Penerbit

Nama Universitas Telkom, S1 Desain Komunikasi Visual (International Class)
Kota Bandung
Tahun 2023

Sirkulasi

Harga sewa IDR 0,00
Denda harian IDR 0,00
Jenis Non-Sirkulasi