Strategic Brand Management : Building, Measuring, and Managing Brand Equity -4/E.
Kevin Lane Keller
Informasi Umum
Kode
13.01.769
Klasifikasi
658.827 - Use of brands and trademarks, Business names, Producer and distributor brands
Jenis
Buku - Circulation (Dapat Dipinjam)
Subjek
Brand Management, Brand Equity, Marketing Strategy
No. Rak
Dilihat
200 kali
Informasi Lainnya
- GDH3B5 - DESAIN GRAFIS 3 (CORPORATE IDENTITY)
- MDH2J3 - BRANDING
- MDH3N3 - MANAJEMEN STRATEGI
- VCH2B3 - INTRODUCTION TO BRANDING
- DEI2K3 - BRANDING
Koleksi & Sirkulasi
Tersedia 1 dari total 2 Koleksi
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Pengarang
| Nama | Kevin Lane Keller |
| Jenis | Perorangan |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | Pearson Education |
| Kota | Harlow |
| Tahun | 2013 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 1.000,00 |
| Jenis | Sirkulasi |
