Informasi Umum

Kode

21.21.1997

Klasifikasi

302.2 - communication, content analysis, semiotics

Jenis

Buku - Elektronik (E-Book)

Subjek

Communication

No. Rak

Dilihat

527 kali

Informasi Lainnya

Abstraksi

Consistent with the first and second volumes of Communication Research Measures: A Sourcebook, Part I of this volume features a series of chapters that examine measurement trends and issues in various areas of the communication discipline. Each author examined current literature, searched relevant databases, and identified several reliable and valid measures in each area. The chapters included in Part I offer an overview of measurement practices observed over the past decade or more.

Similar to the first and second volumes of this text, Part II features profiles of the selected measures. The format for each profile is consistent across featured measures. Each profile begins with an overview of the construct and chronicles the development of the original scale. Available reliability and validity data are summarized for each measure. The comments section of each profile highlights any issues surrounding the instrument and draws attention to any concerns that researchers should be aware of when using the measure. Each profile concludes by offering the location of each measure and the scale itself.

We noted in prior volumes of Communication Research Measures: A Sourcebook that we rely on standard definitions of reliability and validity. The definitions and conceptualization of reliability and validity referenced are informed by the Standards for Educational and Psychological Testing (2014), prepared by the American Educational Research Association (AERA), the American Psychological Association (APA) and the National Council on Measurement in Education (NCME).

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Pengarang

Nama Elizabeth E. Graham, Joseph P. Mazer
Jenis Perorangan
Penyunting
Penerjemah

Penerbit

Nama Routledge
Kota New York
Tahun 2020

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