Multisensory Packaging : Designing New Product Experiences
Carlos Velasco, Charles Spence
Informasi Umum
Kode
20.21.1713
Klasifikasi
658.575 2 - Product design
Jenis
Buku - Elektronik (E-Book)
Subjek
Design-product
No. Rak
Tel-U Bandung - Gedung Manterawu Lantai 5 : Rak 21
Tel-U Purwokerto : Rak 8
Dilihat
130 kali
Informasi Lainnya
Abstraksi
This edited collection presents state-of-the-art reviews of the latest developments in multisensory packaging design. Bringing together leading researchers and practitioners working in the field, the contributions consider how our growing understanding of the human senses, as well as new technologies, will transform the way in which we design, interact with, and experience food and beverage, home and personal care, and fast-moving consumer products packaging. Spanning all of the senses from colour meaning, imagery and font, touch and sonic packaging, a new framework for multisensory packaging analysis is outlined. Including a number of case studies and examples, this book provides both practical application and theoretical discussion to appeal to students, researchers, and practitioners alike.
- IEI3C2 - PENGEMBANGAN PRODUK
- UEI4E3 - PENGEMBANGAN PRODUK
- IEI3D2 - PRAKTIKUM TEKNIK INDUSTRI 3: PENGEMBANGAN PRODUK DAN SIMULASI INDUSTRI
- DGI3D3 - DESAIN KEMASAN DASAR
- DPI3B3 - DESAIN KEMASAN I
- DPI3I3 - DESAIN KEMASAN II
- DGI3N3 - DESAIN KEMASAN LANJUT
- FAK3BGB3 - Desain Kemasan
- FBK3DAB3 - Desain Kemasan
Koleksi & Sirkulasi
Tersedia 1 dari total 1 Koleksi
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Pengarang
| Nama | Carlos Velasco, Charles Spence |
| Jenis | Perorangan |
| Penyunting | |
| Penerjemah |
Penerbit
| Nama | Palgrave |
| Kota | Switzerland |
| Tahun | 2019 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
