Informasi Umum

Kode

20.21.1143

Klasifikasi

659.2 - Public relations

Jenis

Buku - Elektronik (E-Book)

Subjek

Public Relations

No. Rak

Tel-U Gedung Manterawu Lantai 5 : Rak 23
Tel-U Purwokerto : Rak 8

Dilihat

199 kali

Informasi Lainnya

Abstraksi

Prepares Students for Public Relations Work with an Emphasis on Ethics and Contemporary, Real-world Applications

Featuring an intensely practical approach that favors reasoning, justification, and applications that work, The Practice of Public Relations prepares students for contemporary public relations work in the changing landscape of the 21st century.

Fraser Seitel’s writing combines a contemporary, real-life approach that marries his experience in the field with a light-hearted, energetic prose style. This Thirteenth Edition has been thoroughly updated to include recent public relations cases with a continued emphasis on ethics, using examples that span several fields and countries. Building on the successes of the previous edition, this text remains the most visual text on the market, as well as the most comprehensive in its discussion of social media as it relates to public relations.

  • PRH3I3 - STRATEGI HUBUNGAN MASYARAKAT
  • KHI2K3 - STRATEGI HUBUNGAN MASYARAKAT
  • KHI3A3 - HUBUNGAN MASYARAKAT DIGITAL 1
  • KHI3H3 - HUBUNGAN MASYARAKAT DIGITAL 2
  • KHI3F3 - HUBUNGAN MASYARAKAT PEMERINTAHAN
  • KII3D3 - PEMASARAN HUBUNGAN MASYARAKAT DAN PEMASARAN SOSIAL
  • KHI1B3 - PENGANTAR HUBUNGAN MASYARAKAT
  • KHI3I3 - MANAJEMEN ACARA KEHUMASAN
  • KHI2L3 - TEKNIK PENULISAN KEHUMASAN DIGITAL
  • DEK1JAB3 - PEMASARAN
  • EBK21AB3 - Hubungan Masyarakat Digital
  • EAK3WAB3 - Manajemen Acara
  • EAK3UAB3 - Pemasaran Hubungan Masyarakat

Koleksi & Sirkulasi

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Pengarang

Nama Fraser P. Seitel
Jenis Perorangan
Penyunting
Penerjemah

Penerbit

Nama Fraser P. Seitel
Kota New York
Tahun 2017

Sirkulasi

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