Strategic Management Of Technological Innovation

Melissa A Schilling

Informasi Umum

Kode

18.01.877

Klasifikasi

658.401 2 - Planning and policy making, Management by objectives, Strategic management

Jenis

Buku - Circulation (Dapat Dipinjam)

Subjek

Strategic Management

No. Rak

Dilihat

93 kali

Informasi Lainnya

Abstraksi

Analyze. Formulate. Implement.Melissa Schilling's Strategic Management of Technological Innovation 5e approaches the subject of innovation management as a strategic process.

It is organized to mirror the strategic management process used in most strategy textbooks progressing from assessing the competitive dynamics of a situation to strategy formulation to strategy implementation.

Information