Journal of Marketing Research : Vol. LIII, No. 4, August 2016
Navdeep S. Sahni, et al.
Informasi Umum
Kode
16.44.054
Klasifikasi
658.83 - Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research
Jenis
Jurnal Internasional - Reference
Subjek
Marketing Research
No. Rak
Tel-U Bandung - Gedung Manterawu Lantai 5 : Rak R2
Dilihat
118 kali
Informasi Lainnya
Abstraksi
Advertising Spillovers : Evidence from Online Field Experiments and Implications for Returns on Advertising
When Sex and Romance Conflict : The Effect of Sexual Imagery in Advertising on Preference for Romantically Linked Products and Services
Competitive Advantage Through Engagement
Marketing's Impact on Firm Value : Generalizations from a Meta-Analysis
Expense Neglect in Forecasting Personal Finance
Etc.
Koleksi & Sirkulasi
Tersedia 1 dari total 1 Koleksi
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Pengarang
| Nama | Navdeep S. Sahni, et al. |
| Jenis | Perorangan |
| Penyunting | Robert Mayer |
| Penerjemah |
Penerbit
| Nama | American Marketing Association |
| Kota | Chicago |
| Tahun | 2016 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
