Journal of Marketing Research : Vol. LIII, No. 3, June 2016
Ana Babic Rosario, Francesca Sotgiu, Kristine De Valck, Tammo H.A. Bijmolt, et al.
Informasi Umum
Kode
16.44.042
Klasifikasi
658.83 - Market research, Market analysis, Market study, Interviewing, use of consultants and research agencies, Techniques of consulting in market research
Jenis
Jurnal Internasional - Reference
Subjek
Marketing Research
No. Rak
Tel-U Bandung - Gedung Manterawu Lantai 5 : Rak R2
Dilihat
137 kali
Informasi Lainnya
Abstraksi
The Effect of Electronic Word of Mouth on Sales : A Meta-Analytic Review of Platform, Product, and Metric Factors.
If it Takes a Village to Foster Innovation, Success Depends on the Neighbors : The Effect of Global; and Ego Networks on New Product Launches
Is Top 10 Better than Top 9 ? The Role of Expectations in Consumer Response to Imprecise Rank Claims
Anchoring in Payment : Evaluating a Judgemental Heuristic in Field Experimental Settings
Advance Ordering for Healthier Eating ? Fields Experiments on the Relationship Between the Meal Order-Consumption Time Delay and Meal Content
Etc.
Koleksi & Sirkulasi
Tersedia 1 dari total 1 Koleksi
Anda harus log in untuk mengakses flippingbook
Pengarang
| Nama | Ana Babic Rosario, Francesca Sotgiu, Kristine De Valck, Tammo H.A. Bijmolt, et al. |
| Jenis | Perorangan |
| Penyunting | Marilyn Stone |
| Penerjemah |
Penerbit
| Nama | American Marketing Asociation |
| Kota | Chicago |
| Tahun | 2016 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 1.000,00 |
| Jenis | Non-Sirkulasi |
