16.44.016
658.8 - Marketing, Management of Distribution/Marketing, Manajemen Distribusi
Jurnal Internasional - Reference
Marketing
Tel-U Gedung Manterawu Lantai 5 : Rak R2
69 kali
BYOB : How Bringing Your Own Shopping Bags Leads to Treating Yourself and the Environment / Uma R. Karmarkar, Bryan Bollinger
United We Stand : The Impact of Buying Groups on Retailer Productivity / Inge Geyskens, Katrijn Gielens, Stefan Wuyts
Regaining "Lost" Customers : The Predictive Power of First-Lifetime Behavior, the Reason for Defection and the Nature of the Win-Back Offer / V. Kumar, Yashoda Bhagwat, Xi (Alan) Zhang
Better Not Smile at the Price : The Differential Role of Brand Anthropomorphization on Perceived Price Fairness / Hyokjin Kwak, Marina Puzakova, Joseph F. Rocereto
Developing Donor Relationships : The Role of the Breadth of Giving / Farnoosh Khodakarami, J. Andrew Petersen, Rajkumar Venkatesan
Who or What to Believe : Trust and the Differential Persuasiveness of Human and Anthropomorphization Messengers / Maferima Toure-Tillery, Ann L. McGill
Tersedia 1 dari total 1 Koleksi
Nama | Umar, Karmarkar, Bryan Bolinger, Et.all |
Jenis | Perorangan |
Penyunting | V. Kumar |
Penerjemah |
Nama | American Marketing Asociation |
Kota | Chicago |
Tahun | 2015 |
Harga sewa | IDR 0,00 |
Denda harian | IDR 0,00 |
Jenis | Non-Sirkulasi |