Marketing -3/E.
Dhruv Grewal & Michael Levy

Informasi Umum

Kode

15.01.2334

Klasifikasi

658.8 - Marketing, Management of Distribution/Marketing, Manajemen Distribusi

Jenis

Buku - Circulation (Dapat Dipinjam)

Subjek

Marketing Management

No. Rak

21

Dilihat

6 kali

Informasi Lainnya

Abstraksi

Grewal/Levy was designed for today’s changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect Marketing, and provides professors up to date tools every month through the monthly newsletter.It has a strong emphasis on experiential learning and focuses on the value that marketer’s create for the firm. In addition the authors have incorporated the theme of Entrepreneurship throughout the text, building on Babson’s reputation as the top school for entrepreneurship in the country. As one of the shortest of the hardback books on the market Grewal also fits the changing needs of professors to present a more concise look at key marketing concepts.

• IEH3H2 - MANAJEMEN PEMASARAN
• CNH4R3 - MANAJEMEN PEMASARAN
• BM62B4 - MANAJEMEN PEMASARAN
• DMH1A4 - MANAJEMEN PEMASARAN
• DMH3A2 - TOPIK AKTUAL DALAM MANAJEMEN PEMASARAN
• VDH2A2 - MANAJEMEN PEMASARAN
• DHH3C2 - MANAJEMEN PEMASARAN
• MMFA23 - MANAJEMEN PEMASARAN
• BM62B4 - MARKETING MANAGEMENT
• BAH2C3 - MARKETING
• EBI2H4 - MANAJEMEN PEMASARAN
• VPI1A4 - MANAJEMEN PEMASARAN
• ELI1B3 - MANAJEMEN PEMASARAN
• DEI2L2 - MANAJEMEN PEMASARAN
• IEI3B2 - MANAJEMEN PEMASARAN
• EMI1B3 - MANAJEMEN PEMASARAN

Koleksi & Sirkulasi

Tersedia 6 dari total 6 Koleksi

Pengarang

Nama	Dhruv Grewal & Michael Levy
Jenis	Perorangan
Penyunting
Penerjemah

Penerbit

Nama	McGraw-Hill
Kota	New York
Tahun	2012

Sirkulasi

Harga sewa	IDR 0,00
Denda harian	IDR 1.000,00
Jenis	Sirkulasi

Download / Flippingbook