ASEAN Marketing Journal : Vol.V, Issue 2, Desember 2013
Ardi Wirdamulia, Adi Zakaria Afiff, et al.
Informasi Umum
Kode
15.43.039
Klasifikasi
658.8005 - General Publications of Marketing
Jenis
Jurnal Terakreditasi DIKTI - Reference
Subjek
Journal, Marketing
No. Rak
Tel-U Bandung - Gedung Manterawu Lantai 5 : Rak R2
Dilihat
199 kali
Informasi Lainnya
Abstraksi
Expanding Brand Personality Congruence to Brand Personality Fit : The Importance of Customer Value Proposition as a Moderating Fit on Brand Performance
Anxiety, Sadness and Emotion Specificity : The Role of Music in Consumer Emotion and Advertisement Evaluation
Different Perspective Between Product and Marketing Division towards Product Critical Success Factors and Its Strategic Importance in Telecommunication Sectors
Doctors' Perceptions towards Domestic and Multinational Pharmaceutical Products : An Investigation from Developing Country
Specialty Store and Multi-Brand Store Loyalty : An Indian Consumer Perspective
Koleksi & Sirkulasi
Seluruh (1) koleksi tidak tersedia
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Pengarang
| Nama | Ardi Wirdamulia, Adi Zakaria Afiff, et al. |
| Jenis | Perorangan |
| Penyunting | Tengku Ezni Balqiah |
| Penerjemah |
Penerbit
| Nama | Management Research Center (MRC) UI |
| Kota | Jakarta |
| Tahun | 2013 |
Sirkulasi
| Harga sewa | IDR 0,00 |
| Denda harian | IDR 0,00 |
| Jenis | Non-Sirkulasi |
