Informasi Umum

Kode

17.25.018

Klasifikasi

741.05 - Desain

Jenis

Proceeding ( Electronic )

Subjek

Design

No. Rak

23

Informasi Lainnya

Abstraksi

This paper aim to understand the phenomenon of free pitching that commonly happened with a lot of designers all around the world. By applying the concept of prospect theory with the decision taken by designers in marketing their design, the study conducted with several designers in Bali help understanding how free pitching has affected a small community tremendously.

Keywords: free pitching, prospect theory, intellectual capital, financial capability

Koleksi & Sirkulasi

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Pengarang

Nama Mulyawati Moeliono
Jenis Perorangan
Penyunting
Penerjemah

Penerbit

Nama Fakultas Industri Kreatif
Kota Bandung
Tahun 2015

Sirkulasi

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Denda harian IDR 0,00
Jenis Non-Sirkulasi

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